Article Marketing Software

What Are They Asking?

A common question I see on forums is “What is the best article marketing software”? It’s not entirely clear from the question whether people are asking about software that helps them “spin” the same article into any number of different articles, of software that distributes their articles to any number of different article directories.

My personal article marketing efforts for years consisted of sending articles to Ezinearticles.com and a few other of the major article directories. I hit Platinum status some time ago and still submit a few articles a week. I tried one of those wide distribution gizmos a whole back – spent more than $150 for it too, and soon abandoned it because it was way more trouble than it was worth.

Traffic from Ezinearticles.com

I have received traffic from Ezinearticles and a couple other directories but for as long as I’ve been using Google Analytics I cannot say that I have ever identified any meaningful traffic from those dozens or hundreds of less than major article directories that I have submitted articles to.

Ezinearticles sends me reports every month about the number of people that have viewed my articles and clicked on them but I must confess that I am not seeing anything that corresponds to their numbers when I look for them in my Analytics analysis of those websites.

Where Are The Backlinks?

Other people may experience different results but as far as I’m concerned the major value of article marketing, maybe the only value, is the backlinks. I use the SEO feature in TrafficTravis to check backlinks. I do see backlinks from Ezinearticles but I never see backlinks from the secondary article sites that I used that $150 software for.

It Works For Me

1WayLinks is not the only article marketing solution, maybe it’s not even the absolute best one, but it works for me and I have not yet seen anything that I would want to replace it with. If you follow the link you will see a video explaining how it works but here is the quick summary of why I find it valuable – no, I find it indispensable to my internet marketing plans.

Here are the bullets:

You control the number of backlinks you will get for a particular target keyword
There are about 3,000 other sites in the network distributed across hundreds of C Blocks.
You control the speed at which you get the backlinks. Too fast and Google flags your site.
You have complete editorial control. There are minimum quality requirements for your articles but you want that.
There’s an easy interface to check every article that gets posted so you can verify that your backlinks are not getting messed with.
I can see the backlinks in Traffic Travis. My sites have moved up in the rankings.
1WayLinks is really easy to use

If you want or need help getting material for articles then see this video on Instant Article Wizard.

I own and use both of these. I recommend them because they are the best I’ve seen for what they do.